HyreRemodel
Plan Your Remodel

Standards

Lead quality standard

How we vet sets out what we check about a contractor. This is the other half: what we check about an enquiry before it reaches one, and the things we will not do to make the numbers look better. It is published where homeowners can read it, which is the point.

Last updated .

The commitment, in one line. An introduction is made to one named company, with the homeowner’s agreement, after a person has read the enquiry and judged it genuine and relevant. No broadcasting, no reselling, no volume targets.

What we check before any introduction

  1. A person has read it. Every enquiry, before anything happens to it. Not a filter, not a routing rule.
  2. It is a real enquiry. Honeypot and obvious-spam checks, plus human judgement, which catches things automated checks do not.
  3. The location is usable. A valid zip code, and a company that actually serves it. An introduction to a firm that does not work in your area wastes everybody’s time and is the most common failure in this industry.
  4. The project is one the contractor does. A firm that does excellent bathrooms is not necessarily equipped for a structural addition, and treating "remodeling" as one category is how mismatches happen.
  5. There is enough to act on. Project type, location and some sense of what the homeowner is trying to solve. Where there is not, we go back to the homeowner rather than passing on a thin record.
  6. The timing has been stated. Someone researching for next year and someone with drawings ready to bid are different conversations, and the contractor should know which they are having.
  7. The homeowner has agreed. To this introduction, to this company. Consent is per introduction, not a blanket permission collected once.
  8. The source is recorded. Every form asks how you heard about us, so we can tell which channels produce enquiries that go anywhere. It is optional for you and it never blocks a submission.

What we reject

  • Enquiries outside any area we can serve. We say so rather than introducing a company that would have to travel absurdly.
  • Enquiries where the homeowner has not agreed to an introduction. These are answered, not routed.
  • Obvious spam and test submissions.
  • Enquiries about work we do not cover, which we redirect honestly rather than forcing into the nearest category.
  • Duplicates. The same person, the same project, a second form fill, which are treated as one enquiry, not two.
  • Enquiries that are really a complaint about an existing contractor. These need a different kind of help, and introducing another company is not it.

What we will not do

The list below is the useful part of this page, because every item on it is something that would increase volume:

  • Sell enquiries into a lead market.
  • Broadcast one enquiry to several companies to see who calls first.
  • Resell an enquiry after it has been introduced once.
  • Pass details on before asking, or bury consent in a pre-ticked box.
  • Require a phone number, or make consent to be called a condition of using the site.
  • Gate information behind a form. Every calculator returns its result without an email address, and every guide is readable without one.
  • Use urgency we do not believe in. No countdown timers, no artificial scarcity, no "three homeowners in your area are viewing this".
  • Imply quote volume. We do not promise three quotes, or free quotes, because both are a third party’s behaviour rather than ours to promise.
  • Count an introduction as a success because it was delivered. It is a success if it was useful.

What contractors can expect

When matching is live, a company receiving an introduction should expect:

  • A homeowner who asked to be introduced and knows the company’s name.
  • The location, the project type, the stated timing and the homeowner’s own description of the problem.
  • An honest statement of where the homeowner is in the process: researching, scoping, or ready to bid — rather than every enquiry described as ready to buy.
  • Exclusivity for that introduction. It has not also gone to four other companies.
  • A route to tell us when an introduction was not what we described, and a record kept of it.

What is live, and what is not

The checks above are operating, because every enquiry is read by a person before anything happens to it. What is not operating is routing at scale: contractor matching is still being built.

We are not going to describe scoring models, CRM integrations, routing infrastructure or buyer networks that do not exist yet. Where this page describes an intention, it says so. See how HyreRemodel works for what a homeowner experiences today.

Holding us to it

If you were introduced to a company and the introduction did not match what is described here — you had not agreed, the company did not serve your area, or your details reached more than one firm — that is a failure of this standard and we want to know. Tell us. A published standard is only worth something if someone can check it.

Related

How we vet is the contractor-side half of this page. How HyreRemodel works describes the homeowner path end to end. Our editorial policy sets out how commercial relationships are kept away from what the site says, and the privacy policy covers what is stored and how to have it deleted.

Questions

Why publish this at all?
Because a lead standard that only the buying side ever sees is a sales document. Publishing it means a homeowner can check whether we did what we said, and a contractor can see the basis on which an introduction was made. It also constrains us: it is much harder to quietly loosen a standard that is on a public page than one that lives in a slide deck.
Is my enquiry a "lead"?
Only if you agree to an introduction. Until then it is a question we are answering. We use the word lead on this page because it is the industry term and being coy about it would be its own kind of dishonesty, but the thing being described is an introduction you asked for, not a record being sold.
Do you score or grade enquiries?
We check them against the criteria below, which is a completeness and suitability check rather than a numeric score. We do not currently operate a scoring model, and we are not going to describe one we have not built. What we do reject is set out plainly further down.
Do you sell enquiries to multiple contractors?
No. We do not sell enquiries into a lead market and we do not broadcast one enquiry to several companies to see who responds first. The pattern where a single form fill produces six calls in an afternoon is the thing this standard exists to prevent. Any introduction is to a named company, with your agreement first.
What happens if a contractor says my enquiry was not genuine?
We want to hear it, and we treat it as information about our own process rather than as a complaint about you. If a company tells us an introduction was not what we described (wrong area, wrong project, no intention to proceed) that is a failure of our checking, and repeated failures of the same kind should change the checks. A feedback route only works if the answers can change something.
Is this standard actually operating today?
The checks are, because every enquiry is read by a person before anything happens to it. What is not operating is routing at scale, because contractor matching is still being built. We would rather publish the standard we are building to and say which parts are live than imply an operation that is already running.

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